Learn and Develop Your Brand

Welcome to our blog. Here we aim to equip your to spread out your brand across the world wide web, and adding an occasional rant and story about ourselves.

Branding Tips & Tricks

Branding FOMO

We live in the Information Age, and have more options than ever. More options also means more hard choices, and the risk of being afflicted by FOMO is ever existent—even sometimes seeping into our branding work. FOMO—an abbreviation for Fear Of Missing Out—is a feeling most of us have felt on some level. In short…

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Branding Tips & Tricks Typography

Hand Lettering for the Web

With the rise of small brands, start-ups, handmade, locally bought, organic, vegan, and all those back-to-the-roots movements, the demand for hand lettering has gone up radically. There was a time when everything was supposed to be square and digitally perfect, but now these two styles live side by side in a beautiful synergy. Digitalizing hand…

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Tips & Tricks Web Development

The Google–Human Balance of SEO

Content is king. That has become an old saying by now, but still it is equally true. Google always aims to push relevant content to searchers, so if you write something relevant first and then hone your content to work good with search engines, that will in the end be way more rewarding than trying…

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Branding Tips & Tricks Web Development

Get Creative With Your Web Address

You probably know that you can pick a number of top level domain's beside .com or .your-country-code. However, you may not know that you have a vast amount of options. Maybe one of those options fits your brand as well as it did for us. When I discovered that .productions existed out there, I knew that I'd found my…

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MacLaren Barbers’ Webshop is Released!

We are proud to release the MacLaren Barbers webshop, together with an upgraded and refined overall site design, and a new color scheme that will mark out the future of the company. Hours and hours have been spent in the offices of MacLaren Barbers, downtown Stockholm, discussing color schemes, consuming radical amounts of coffee and…

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Tips & Tricks Web Development Workflow

Why You Should Use Wix (or Why You Shouldn’t)

Wix is simple and you can do it yourself. “Yourself” being the keyword that determines whether the Wix-way is your way. In this article I weigh the pros and cons of using Wix, versus hiring a professional to manage your web presence. There are many more or less simple tools out there you can use…

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Old Newspaper v2.2 Released

Three color schemes to choose from, and a whole lot of more customization options are the main point in the new Old Newspaper release. For some years now we've created, developed and sold this WordPress theme styled like and Old Newspaper, even down to the article grid on the front page. Now a new version…

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